Iceland to Space Tourists: Save Money and Visit There Instead

The latest tourism stunt from the country highlights its otherworldliness

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The Nordic land of Iceland has become known in recent years for tourism campaigns that stand apart with some outlandish ideas featuring ponies and Mark Zuckerberg lookalikes. The country’s latest galactic focus follows that trend as it calls on space tourists to come there instead.

Following billionaires like Richard Branson, Elon Musk and Jeff Bezos’ attempts to make space tourism a reality, Iceland’s natural landscape is the focus of the country’s latest campaign titled “Iceland. Better Than Space,” which highlights it as a viable alternative to otherworldly environments.

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